"Don't Call Us Suburbs, Say Austin-area Cities Trying to Shed Label."
The Associated Press, 02 January 2014.
"Communities around Austin are thrilled to see the Texas capital's economy and population boom, but many are far less fond of being labeled suburbs.
As Austin-area cities and towns grapple with how to define themselves in relation to their larger, more-famous neighbor, some have turned to branding to solidify their identities.
The Austin American-Statesman reports that branding also provides a new marketing tool that can spur economic development tailored to a particular city, rather than just to a region close to Austin."